by Eric Greene
Marketing bacon and hot dogs with coffins? Sometimes we’re tempted to say that certain things just don’t warrant comment. However, students of popular culture, animal studies and/or death studies may find this post particularly useful when illustrating cultural values and ideas about animals, food, death and humor.
Below are two examples of businesses mixing the accoutrements of human funerals with meat; by so doing, they focus our attention on the particular products they sell – bacon and hot dogs – and the bodies they come from. The unexamined words, images and materials that we use and encounter shape our cultural values, experiences and understanding of the world, and can sometimes create great distance among people, as well as between humans and other species.
Just before April 1 (a.k.a., April Fool’s Day), a news item about a new bacon-themed coffin received a fair amount of media attention with many respondents inquiring if it was “real” or a hoax. It was created and marketed by Seattle-based J&D Foods (although more accurately, the coffin markets them). They explain that it was created for “the bacon fan who loves bacon to death.” (see video below) Continue reading